Mastering Google Searches for B2B Prospecting
The ability to do precise Google searches and getting relevant results is a superpower that is easy to acquire but most people don't have it. The »
How to write a catchy call-to-action
Sales reps often underestimate the importance of adding a call-to-action to their cold emails. In order to maximize your reply rates, it is best to give »
How to optimize your cold emails
When you start an email campaign, it’s important to be data-driven. An experimental mindset will help you understand if you’re going in the right »
A simple guide to prepare for each inbound sales call
The first call with a potential customer is one of the most important stages in a sales funnel. It’s a unique opportunity to make a »
How Gusto is doing cold email sales
In this series of posts, we are analyzing sales email campaigns written by some of the world's best SaaS companies. The entire collection of email campaigns »